ProSponsor Insights
Research & Analysis
Original research on athlete endorsements, NIL compliance, and the business of sport.
market analysis·6 min read
What Saudi Arabia's PIF Pullback Means for Golf Sponsorship
After investing $5 billion since 2022, Saudi Arabia's PIF is exiting LIV Golf. Here's what that means for player endorsement deals, brand opportunities, and the 12,800 open partnership categories across professional golf.
Craig Hood·May 4, 2026
compliance·12 min read
The Complete NIL Compliance Guide for D2, D3, and NAIA Programs
Enterprise platforms cost $25K–$235K per year. Here's what smaller programs actually need for NIL compliance — and how to build a sustainable process without the enterprise budget.
Craig Hood·May 4, 2026
endorsements·8 min read
The Anatomy of a Golf Sponsorship: Every Logo Placement on Tour
The PGA Tour defines seven logo positions on a player's shirt, plus headwear. Every one has a name, a price, and a set of rules. Here's how the system actually works.
Craig Hood·April 23, 2026